Our courses can be adapted to your need – prices start at just £200 for a standard, full-day SEO course. We can offer one-on-one SEO training or group sessions for your whole team. Call us for a quote.
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Why do I need SEO training?
At Edge45®, we understand not everyone can afford the expertise of SEO agencies to boost their website’s rankings and traffic. Often, the people who require SEO the most – such as startups and small business owners – are the ones that can least afford it.
So, what’s an aspiring business with ambitious growth plans to do? There are two options. One, get yourself trained up so you can begin to understand what SEO means. With enough SEO knowledge you could improve your site’s performance and understand what’s needed of an SEO agency in the future.
Our SEO training course empowers you to make SEO performance gains yourself and give you the confidence to vet the work of any freelancer or agency you’ve chosen. You will discover:
- How Google works and about its algorithm
- How to find relevant keywords and ways to use them correctly
- What are ranking factors and how to tailor your website to these factors
- Tips on how to optimise your website for search
- Ways to develop a content strategy for search
- Why backlinks are important and how to gain them
Your other choice is turning to cheaper SEO alternatives such as freelancers and offshore agencies. While it may be tempting to opt for a cheap SEO service, it’s crucial to be aware of the potential risks involved. Choosing a low-cost SEO service can often lead to subpar results and even harm your website’s visibility in search engine rankings.
Book your SEO Training Course today.
Whether you’re coming into our course with no SEO knowledge or simply want a refresh on a fast-changing industry, our full-day SEO training course will be highly useful. We’ll encourage you to interact, ask questions and take away actionable learnings.
You’ll visit Edge45®’s office in the historic Guildhall in York’s centre for your SEO training course. We’re just a 5-minute walk from the train station, so are handy for out-of-town visitors. You can even get from King’s Cross to our offices in less than two hours. With courses running from 10am to 4pm, it’s easily commutable for a day trip (and Betty’s is just across the road from us).
What you’ll learn on our SEO training course
Our full-day SEO training course will cover all aspects of search engine optimisation training. The course will be run by experts with years of experience working at digital agencies across the country. These group SEO training sessions will start with the basics of SEO before moving on to more real-life examples of how to help your site to better rank, drive more traffic and, eventually, see more conversions.
We will run the SEO training in groups, so you’ll be joined by people looking for similar SEO answers. Once here, you’ll spend the day with our team of SEO experts. We have experts in technical SEO, on site optimisation, content marketing, strategy and more.
After the course, you’ll receive a follow up pack from Edge45®. This will include the training deck presented on the day, contact details for our the training practitioners and an SEO checklist. If you need more advice or information, we’ll be on hand to discuss your SEO needs.
SEO training is in high demand*
Demand for SEO courses increased over 500% between January 2016 and January 2022.
SEO Training Modules
Technical SEO Training
Discover why the technical aspects of your website are important for Google, Bing and other search engines and how to improve them through our training program.Learn SEO Basics & Audits
Learn what SEO is, how it impacts your website’s visibility and quick wins in how to optimise your site. We'll teach you how to carry out regular audits of your site to track rankings, traffic and visibility.SEO Content Creation Basics
Our training courses will empower you to be able to create content that Google loves and is easily discoverable through search.Local SEO Training
If you operate in local markets, we’ll show you how to make yourself more visible locally, afterall, how did you find us in the first place?Ecommerce SEO Workshops
Edge45® will educate you in how to optimise your online store for Google with hands-on workshops and sessions.GA4 Training (Google Analytics 4)
Google Analytics has evolved, and if you haven't gotten the memo, its a gamechanger that could sink or break you if you don't know how to use it. Edge45® will sort you.
Why Edge45®?
At Edge45®, we employ an analytical and logical methodology without the unnecessary jargon. This means we’re better able to help deliver what every business owner wants: greater profits. Whether that’s through retaining us as an agency or by attending our training courses.
Our core values – Innovation, Excellence and Care – are also fused with passionate, open and honest communication, which is what makes us different.
And we’ve been there – we know how daunting SEO can appear from the outside, and we know how to make it accessible for everyone. We’ve talked all our clients through the benefits of SEO, how it works, and how to implement it.
SEO Training FAQS
It is a way to training people in the various skills and techniques of search engine optimisation.
We will provide you with the knowledge of what SEO is and how it works, along with real life examples. After that, it’s a matter of applying these techniques to your website and checking the results. SEO is an ongoing, long-term process – as is the training. Google algorithm updated and advances like AI mean that SEO training never stops.
You can learn by yourself. Becoming an SEO expert can, however, take years. And, as most people looking for SEO training are those who are running commercial websites, it makes sense to reach out for professional training so you’re not missing any opportunities or applying the wrong techniques to your website that could, actually, negatively impact your rankings. We can provide you with enough knowledge to check your site and, if you do hire an agency, know what to questions to ask and what you need them to do.
Like what you see?
So do others – We are rated 5/5 by 22 different SEO Training clients in York and counting.
Click here to see our 22 ✪✪✪✪✪ Google Reviews.